Advertisement/Advertising - This article is distributed on behalf of Southern Cross Gold Consolidated Ltd. and Osisko Development Corp., with whom SRC swiss resource capital AG has paid IR advisory agreements. Creator: SRC swiss resource capital AG · Author: Ingrid Heinritzi · First published: March 7, 2026, 2:20 p.m. Zurich/Berlin
When researching the purchasing power of gold, comparisons between the price of gold and goods are always interesting. This allows the stability of gold as a store of value to be assessed, usually over longer periods of time. Comparisons with tangible assets show the performance of gold better than comparisons with paper currencies, which are constantly losing value. Five thousand years ago, a cow cost about as much as it does today, namely 0.5 to one ounce of gold, which is remarkable. Since gold is the only investment without counterparty risk, investors are increasingly turning to the precious metal in view of the growing mountains of debt worldwide.
Currently, the price of gold appears to be in a phase of exceptional volatility. There is no straight-line rise in price; corrections are normal. In a monetarily unstable world, gold shines as a stable measure of value. For millennia, gold has retained its value while fiat currencies have lost purchasing power. True wealth has always been measured in physical, tangible goods. Gold has retained its exchangeability.
And as long as the current economic system continues to exist, gold is likely to be the best strategy for preserving purchasing power. Nobel Prize winner George Bernard Shaw once said: "Trust in the fluctuating promises of governments or trust in the enduring stability of the price of gold?" Gold is not dependent on central banks and, unlike fiat currencies, defies rising government debt and ongoing currency devaluation.
Osisko Development - https://www.commodity-tv.com/ondemand/companies/profil/osisko-development-corp/- owns, among other things, the flagship Cariboo Gold project (Canada, 100 percent). Production at Cariboo (approximately 190,000 ounces of gold per year over ten years) is scheduled to start in 2027. A 70,000-meter drilling program is underway at Cariboo to investigate potential resource growth.
Southern Cross Gold Consolidated - https://www.commodity-tv.com/ondemand/companies/profil/southern-cross-gold-consolidated-ltd/ - owns the Sunday Creek project in Australia. It contains gold and antimony. Excellent recent drill results, more than 79 composite intervals with more than 100 grams of gold per ton of rock from 113 kilometers of drilling, indicate significant exploration potential.
Current company information and press releases from Southern Cross Gold Consolidated (- https://www.resource-capital.ch/en/companies/mawson-gold-ltd/ -) and Osisko Development (-https://www.resource-capital.ch/en/companies/osisko-development-corp/ -).
Further information is also available in our new precious metals report at the following link: https://www.resource-capital.ch/en/reports/view/precious-metals-report-2025-11-update/
Sources:
https://www.resource-capital.ch/en/reports/view/precious-metals-report-2025-11-update/
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